Advertising Research

Cousins Davis Brand Development Agency is here to help show you the best qualitative research methods to grow your business and your brand in the best way possible. Cousins Davis brand development agency can show you how to do this in various different ways, till you work out which one works best for you and your consumers. Sometimes you need some help engaging a wider audience. One of the best ways for your brand could be advertising research. The best way to describe advertising research is as a specialised form of market research conducted to improve how efficient advertising is.

Qualitative Advertising Research

The way advertising research would help you is pretty simple. By researching what advertising would best attract your consumers to your brand and your business you can make sure that all of your advertising has in it the things that will make your consumers want what you offer. In general it is a pretty simple answer really although it will take time to research what catches your consumer’s eye, what keeps them interested and what makes them buy. At Cousins Davis brand development agency we can help you with this every step of the way so that you can make sure advertising research will work for you in the best possible way it can do. The best thing that you can do for your business and brand is to make sure that you know your consumers fully so you can cater for them in the best way possible. If you need to understand the behaviour of your consumers more but aren’t sure on the best way to do it to suit your business then look no further. Cousins Davis brand development agency can help you to use the best qualitative research methods for you and your business because at the end of the day you need the best to be able to create a high quality brand and business.
Having worked with CousinsDavis on a number of projects, I can highly recommend them. Paul, Liz and their team are insightful, knowledgeable, energetic and great fun to work with. They always deliver strong, coherent and very tangible recommendations based on a healthy combination of thorough research and experienced-based common sense”

Claire Field
Marketing Director, Aunt Bessie's

I take a pretty dim view of most marketing/research companies – too many vast and expensive reports that are never acted on. CousinsDavis are an exception: they have tremendous energy, focus and experience, and every time I’ve worked with them, I’ve come away with real insights that have had a demonstrable and hugely positive impact on the business – and quickly, too”  

Gill Hudson
Editor, Reader’s Digest

CousinsDavis bring “best in class” insight delivered on time and always within budget…and are a pleasure to work with. They have proven themselves to be both the most cost effective insight partner we have but also the most valuable in terms of actionable insight for our category”

Jeremy Hughes
Category Director, Quorn

We have been using CousinsDavis to help us with our quant and qual insight work for several years now, and I love their dedication to our brand and in particular their support of my marketing team – nothing is ever too much trouble, they will always go the extra mile for us, and when we want quick turnaround on a debrief or some extra help with additional questions, even long after the report is completed, they are always delighted to oblige. A real gem of a team, I think my team really would be lost without them!”

Mike Cohen
CMO, ghd

I have taken CousinsDavis with me to every company I have worked at over the last 11 years. Huge experience and intelligence means they always provide insight and clarity of thought and recommend actions that deliver real results and real increases in profit. They also have the unique ability to both educate and inspire teams of often-cynical employees, whether at board level or the most junior members of the team!”

Katherine Rose
Marketing Director

Contact Us

Cousins Davis Associates Limited
Osborne House
4 Queens Park Rd
Chester, CH4 7AD


email hello@cousinsdavis.com
Office 01244 674 116
Paul Cousins 07879 495 691
Liz Davis 07958 730 729

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Some of our Clients

Some of our Clients